| Description | TDM has a moment of opportunity unlike any it has seen since the 1970s. Reducing vehicular trips is on the minds of travelers, but they are only eliminating discretionary trips. TDM’s ability to affect non-discretionary trips without reducing person mobility makes it unique in the realm of transportation. Is this not the time to put substantial revenue into actively reducing vehicular trips through TDM without reducing person trips? Would not employers, schools, and tourism-oriented businesses welcome the active participation of governmental efforts to reduce their employees’, students’, and visitors’ transportation costs? How else could the transportation industry make a substantial contribution to improving disposable income and (by association) U.S. economic vitality? |
